Mastercard: Your Personal Economist

Creative Director | Director

Mastercard wanted a series that could make macroeconomic data and trends feel personal.

Your Personal Economist is an explainer series hosted by Michelle Meyer, Chief Economist at the Mastercard Economics Institute. Each episode takes a complex economic topic and answers the question those of us without an Econ degree are wondering: Okay, but what does this actually mean for me?

That's where I come in.

I took dense data and proprietary research from the Mastercard team and crafted it into a narrative that makes complex economic topics digestible for anyone. I wrote the episodes, directed on set, and oversaw the visual language of the series, which leans heavily on animated charts, icons, and branded GFX.

20 episodes in and counting.